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On June 26, the medical network cut double eyelids, shot a weight loss needle, injected collagen... Medical hairdressing pull "appearance" economy, but in a windfall, plastic industry from recruitment, training, marketing, services to drug sales, has formed a industrial chain in a mess, let beautiful people face many risks.
Recently, the state development planning commission and other seven departments jointly issued by the special action plans to crack down on illegal medical hairdressing, clear, and communities will investigate the case as the chain to crack down on all involves the injection of micro plastic related illegal and criminal activities, improve the long-term mechanism, to safeguard consumers' legal rights.
Medical beauty safety "no dead corner"
It's not going to be as good as it was before.
This is what many practitioners feel for almost a year. A large domestic plastic chain marketing staff to introduce the workers daily reporter, "' wei is west event, review more and more strict. Now marketing activities strictly in accordance with the advertisement law, we often use the facial plastic surgery before and after contrast figure, extreme expressions clearly cannot appear on the site."
The "wei zexi incident" refers to a medical related event that triggered Internet users' attention last year. On April 12, 2016, 21-year-old student wei zexi of xi 'an university of electronic science and technology died of synovial sarcoma. Zhihu website written treatment before he died, referred to in the baidu search out armed police the second hospital of Beijing biological immunotherapy, later in the hospital after treatment to delay, later learned that the technology has to be eliminated in the United States. Therefore, online false medical advertisement and private hospital supervision are discussed.
"Investigate illegal advertisement and Internet information. Strengthen the regulation of advertising, to investigate and punish the illegal advertisements. Strengthen the Internet and the 'micro plastic related information monitoring, clean up the Internet bad information" become one of the important content of the special operation.
The personage inside course of study points out, with the increasingly strong demand of medical hairdressing, more and more consumers choose injection of sodium hyaluronate (hyaluronic acid), collagen, botulinum toxin, etc "plastic" health and beauty. Some lawbreakers are seeking benefits, but they do not have the appropriate qualifications but illegally make the use of these injection drugs and medical devices, which can lead to the occurrence of health hazards to consumers. The administrative departments of industry and commerce and health are still in the "blind zone".
For cosmetic safety "leave no dead Angle", the plan calls for strengthening the life cosmetology organization supervision, investigate no physician qualification of the individual behavior of medical beauty services, investigate physicians to the medical institutions to carry out medical beauty services.
At the same time, illegal medical beauty training will be remediation. According to the plan, the medical cosmetology training belongs to the medical technology professional training, must by have the qualification of medical institutions, medical institutions, training teachers and the training object should comply with the "measures for the management of medical hairdressing services" such as regulation, investigate violations to carry out the "plastic" and other medical hairdressing training behavior, and do not have the qualifications to carry out the training institutions, units and individuals.
Targeting medicine bootleg versions of "source" problems of medical apparatus and instruments, program emphasizes to strengthen the drug supervision and examination of the medical device production enterprise, in accordance with the law, to investigate and punish the illegal production and operation, collagen, hyaluronic acid sodium for injection botulinum toxins such as medicines, medical apparatus and instruments.
It is understood that action will continue from may to April 2018.
Raw materials may be extracted from medical waste
The combination of the seven departments to crack down on illegal medical cosmetology is the industry's huge profits and chaos.
A copy of the released by more beautiful platform "medical beauty white paper in 2016, according to 2016, the Chinese medical beauty market scale is expected to reach 796.3 billion, medical beauty market annual growth rate of close to 20%, is expected to break one trillion yuan by 2019.
According to the white paper, plastic and active users are "young, high-income and highly educated". Over the past year, the number of medical users has been younger, with 24 percent of users younger than 25, up 5 percent from last year, including 95 percent.
The huge market is rich in business opportunities, but also leads to the cluster chaos.
"After having a nose, the nose is more solid, but the eyes don't go with it. Should you open the corner of the eye? The outline of the eye is deepened, and then make a whole face." Wang qing, who had undergone multiple surgeries, told reporters that she had only been prepared to spend up to ten thousand yuan to have a small operation.
Although Wang Qing also found that many injection is no qualified beautician in play, medicine is difficult to verify the authenticity, surgical site is someone's home or small workshops to personal, health condition is not up to standard, but she has some helpless: "you go into the circle is fool out."
Wang Qing revealed that in medical beauty industry, the price is "can't say the secret," boasts some merchants to is "pleased", but you can always find out lower prices, prices during an and turned over several times.
"The price of a botox is 500 yuan, which can range from 1,500 yuan to 2,800 yuan, and 500 yuan per unit for the injected staff." A plastic hairdressing hospital doctors said, as a result of medical hairdressing in our country has not yet mature, supervision by the competent department of executive ability is limited, some operators lack of self-discipline and consumers lack ego to protect consciousness, the good and evil people mixed up in medical beauty industry, frequent mess.
There are media and experts to summarize the main problems in the industry of medicine: no qualification, scope and speculation. Many social workers are under the banner of plastic surgeons, the quality of employees is generally low. Beauty personnel are rapidly becoming a growing industry chain, and many unlicensed beauty training schools offer a few days of quick training. Many plastic surgeons have packaged some simple techniques into new ideas imported from abroad. There are also insiders who have revealed that what is more frightening is that the consumables are irregular, and that many products are "black goods" with no qualifications. The raw materials may only be extracted from medical waste.
Domestic medical beauty will enter the second half
The medical industry is wild and the industry needs to be strengthened. Xiao, a member of the CPPCC national committee and director of the center for plastic surgery hospital of the Chinese academy of medical sciences, proposed that the health and beauty market should be protected by regulatory mechanisms. Currently involved in medical administrative unit of the beauty industry in China, including health supervision department, the ministry of commerce and industry, drug supervision departments and the public security department, on the one hand to cosmetic act strictly defined, on the other hand, should further clarify and refine all related departments.
Vice chairman of China cosmetic beauty Wang Yongan believe that China's medical beauty has entered the second half, new business models and technology conditions, no qualification, the high cost of traditional, false advertising "black clinic" mode will be unsustainable.
In the mid-1990s, a group of pioneers began to "pursue beauty". A handful of public hospitals have been unable to meet the demand of cosmetic surgery. 2000 years later, the civilian battalion hospital began to introduce the foreign equipment, combined with the famous doctors in public hospitals, countries have enacted a series of medical hairdressing relevant management measures, the good achievement the beauty of private medical institutions across the first time.
Hot "then," man-made beauty makes beautiful medical consumer market began to spread, short time stimulate demand, make some speculators blind expansion, the good and bad are intermingled of doctors and institutions caused a large number of medical disputes. Until the concept of "micro-plastic surgery" appeared, the whole medical industry experienced a second wave of development.
"And other industries, the Internet + has penetrated into the medical beauty industry. Under the combination of macro and micro, medical beauty industry appear 'community + electricity traders' business model, and the trust of the group buying at a low price material benefit share with case also gradually after 90 young consumers. And the emergence of these medical beauty vertical sharing community will make part of the' black clinic die. For the formal beauty medical institutions, cooperation is complementary benign development direction." Wang yongan proposed that under the combination of macro economy, new technology and consumption upgrading, China's medical beauty will enter the second half to welcome the new rules of the game.
Wang yongan said that after the wei zxi incident, the history of "baidu bidding" in the us industry has been turned over. Instead, the word of mouth will be the new rules of the game. With good word-of-mouth, it will gradually become the main revenue force in the industry under the influence of "Internet +". |
